In today's market, companies are spending lots of money in the endorsement of their products. From banner ads, social media presence to brochures, commercial photography is present everywhere and it is very important for companies to know, how to make use of commercial photography to improve their brand awareness.
In terms of business expenses, professional photography is often an item on the list that is seen as expendable for one reason or another. Whether you’re a new company just starting out or a well established business, the cost of professional photography might prompt you to wonder if you might be able to get by without it.
I was honored to be asked by SCORE to provide photography for the Small Business Accelerator that was held in Austin on November 9 at the University of Texas campus. The accelerator brought together some amazing subject experts including the internationally recognized small business marketing expert Ron Crates, who delivered effective strategies for growing a business and Guillermo Ortiz of Geek Powered Studios, LLC who offered great inside into SEO and marketing.