Using a photo or video taken from a recent event —in everything from social posts to annual reports to product demonstration videos—is a great way to show your company’s personality. But using photos in a commercial way might land you in some hot water if you don’t understand the risks and take steps to protect yourself. (Read More)
Whether you’re a hobbyist photographer getting your first paying clients, or a seasoned veteran, deciding how much to charge for your services can be exhausting and overwhelming. In order to properly price your photography, you need to know your cost of doing business, or CODB. It sounds pretty simple, but in this article, we’re going to dive deep into the basics to ensure you have all the information you need to properly calculate your cost of doing business.
Everything on your website should serve a purpose, from the design and navigation, to the photography. Far too often, companies fail to invest in the crucial elements that lead to business success.
65% of our entire population identifies as being a visual leaner; therefore, the majority of people who visit your site will have a strong inclination towards your visual elements.
In terms of business expenses, professional photography is often an item on the list that is seen as expendable for one reason or another. Whether you’re a new company just starting out or a well established business, the cost of professional photography might prompt you to wonder if you might be able to get by without it.
Today, Score Austin sent me out to the Mexican American Cultural Center located in downtown Austin, Texas just days before the excitement of SXSW. I met up with, Morgan Messick, who is the marketing manager for International Accelerator (IA). Morgan was very nice and showed me around and explained to me what today is all about.