What is a license? Images are the intellectual property of the creator, but for that property to generate income, photographers have to know their production costs, the value of their work, and the value of the usage their client is licensing.
I am a professional corporate photographer based in Austin Texas, specialized in creating images that can be used for marketing, promoting your next big event and documenting all of the excitement surrounding your event. I break down the different steps you can expect when working with me, everything from the initial phone call to when you can expect your images delivered.
Using a photo or video taken from a recent event —in everything from social posts to annual reports to product demonstration videos—is a great way to show your company’s personality. But using photos in a commercial way might land you in some hot water if you don’t understand the risks and take steps to protect yourself. (Read More)
Your company recently held an event, and you hopefully hired a professional photographer to capture & document all of the key moments. So now that you have these great event photos, what can you do with them? Rather than letting them sit on your hard drive collecting cyber dust, let’s put them to work for your business…
Corporate events, fundraisers and other gatherings require a lot of planning, preparation and all-around work. With so many moving parts, it’s understandable that one often overlooked detail is acquiring a photographer to capture images of the happening as it unfolds. But the benefits of having this collection of photographs make it one of the more important factors of the entire event. (Click here to continue reading)